Privacy policy

Last updated: 7 April 2026

1. Introduction

This Privacy Policy outlines the collection, use, and protection of personal data when visiting and shopping at madelifood.com, the online store of Ma.Deli GmbH.

2. Data Controller

The entity responsible for data processing is:

Ma.Deli GmbH, Schönleinstraße 32, 10967 Berlin, Germany

Managing Director: Manoj Richter-Thomas

Email: tasty@madelifood.com

3. Collection and Use of Personal Data

Personal data is collected in the following instances:

  • Website visits
  • Account creation
  • Order placement
  • Newsletter subscription
  • Customer service communication

Collected data may include:

  • Name and contact details
  • Delivery address
  • Payment information
  • Order history
  • Customer service correspondence

This data is used to:

  • Process and deliver orders
  • Manage customer accounts
  • Improve customer service
  • Send relevant marketing communications (with consent)
  • Improve products and services

4. Legal Bases for Data Processing

Data processing occurs on the following legal bases:

  • Contract fulfillment (Art. 6(1)(b) GDPR)
  • Compliance with legal obligations (Art. 6(1)(c) GDPR)
  • Legitimate interests (Art. 6(1)(f) GDPR)
  • Consent of the data subject (Art. 6(1)(a) GDPR)

5. Data Sharing

Data is shared with third parties only when necessary for service provision or to comply with legal obligations. This may include:

  • Shopify (hosting and shop platform)
  • Payment service providers
  • Logistics partners (DHL)
  • IT service providers
  • Newsletter and communication providers

All service providers are carefully selected and contractually obligated to adhere to data protection regulations.

6. Data Transfer to Third Countries

Some service providers may be located outside the EU. In such cases, an adequate level of data protection is ensured, for example through EU Standard Contractual Clauses.

7. Data Security

Technical and organizational security measures are implemented to protect data against loss, misuse, or unauthorized access.

8. Data Retention

Data is stored only for as long as necessary to fulfill the stated purposes or as required by legal retention periods.

9. Rights of Data Subjects

Data subjects have the following rights regarding their personal data:

  • Right of access
  • Right to rectification
  • Right to erasure
  • Right to restriction of processing
  • Right to data portability
  • Right to object
  • Right to withdraw consent

To exercise these rights, contact can be made using the details provided above.

10. Cookies

Cookies are used to enhance the shopping experience. Browser settings can be adjusted to block or delete cookies. Further information can be found in the Cookie Policy.

11. Changes to this Privacy Policy

This Privacy Policy may be updated as needed. The current version is always available on the website.

12. Right to Lodge a Complaint

There is a right to lodge a complaint with a data protection supervisory authority if it is believed that the processing of personal data violates applicable data protection laws.